Skip to content

Insights on Strategy, AI & Leadership

Practical frameworks and actionable insights from Brian C Jensen on business strategy, AI tools, leadership, and modern execution systems.

All Articles

Brian C Jensen's Blog Archive

Explore practical insights on strategy, leadership, and modern business execution.

Finance team reviewing a budget variance report on a laptop

Budget Variance Is a Signal, Not a Failure

A budget variance tells you where actual results moved away from the plan, so you can investigate the reason and improve the next decision. It is not a verdict on competence, effort, or discipline unless the facts prove that connection. When you treat budget variance as a signal, the finance conversation changes. You stop asking, “Who missed?” and start asking, “What changed,

Business professionals reviewing a contract to identify scope creep risks

Scope Creep Starts Here: The Contract Gaps Clients Miss

Scope creep usually starts where a contract leaves room for interpretation: vague deliverables, missing exclusions, loose approval rules, and no written process for changes. If you want fewer surprises, your contract needs to define what’s included, what’s not included, who can approve changes, and how extra work affects time and cost. Clients often read a contract for price, deadline, and broad

Consultant and client reviewing performance metrics for an outcome-based fee agreement

Outcome-Based Consulting Fees Are Changing the Client Relationship

Outcome-based consulting fees tie part or all of a consultant’s compensation to agreed business results rather than time spent. They change the client relationship by shifting the conversation from activity, hours, and deliverables to accountability, measurement, and shared risk. If you’re considering this pricing model, you need more than a new fee schedule. You need clear success metrics, honest limits on

Business leaders reviewing a consulting proposal and questioning plan details before signing

Before the Proposal: Questions That Expose a Weak Consulting Plan

A weak consulting plan is exposed by questions that force the consultant to prove fit, specificity, accountability, and transfer of capability before the proposal is signed. If the answer sounds polished but not specific to your business, the plan deserves more pressure. You’re not just buying analysis, slides, or a few senior meetings. You’re buying a path from the problem

Growing team working in a modern office with expanding workstations

The Hidden Challenges of Scaling from 10 to 100 Employees

Between 40 and 100 employees, your company will hit a wall where informal systems collapse: communication channels multiply, managers need managers, and compliance obligations arrive faster than your hiring plan. Most founders expect growing pains, but they don’t expect the specific regulatory thresholds that trigger mandatory benefits, anti-discrimination policies, and reporting requirements—often catching them off guard in their third year

Business team reviewing 90-day consulting project KPIs in a meeting

The 90-Day Test for a Consulting Project’s Real Value

The 90-day test measures consulting project value by checking, three months after the consultants leave, whether recommendations are adopted, business results are moving, and your team can run the new way of working without outside help. It gives you a practical checkpoint before a consulting engagement becomes another polished report with no lasting change. Three months is long enough for the

Topics

What Brian C Jensen Writes About

Explore content by category.

Strategy

Strategic planning, prioritization, and execution frameworks.

AI & Technology

Practical AI adoption and digital transformation.

Leadership

Executive leadership and team development.

Philanthropy

Education initiatives and giving back.

Stay Updated with Brian C Jensen

Get practical insights on strategy, AI, and leadership delivered to your inbox. No spam, just actionable frameworks from Brian C Jensen.